Super Bowl Ad's

Super Bowl! ADS?!

The first ad that really shined out over others for me was “puppy love” (http://www.youtube.com/watch?v=uQB7QRyF4p4). The advertisement itself was a simple video of a puppy who seemed to always go run off to find a horse. The puppy escapes about 3 times and each time he is with this horse when the puppy is found. Then the puppy is sold to another person completely and the horse sees the puppy being driven away, so the horse chases after the puppy. I think this ad was wise because of how little you see the Budweiser icons themselves. Not everybody associates the Clydesdale horse with Budweiser. Then the ad also pulls on softness and makes you smile. Many people enjoy puppies and associate them with feeling good and happiness.

4 P’s for this ad;
Price: Wasn’t even mentioned, but this was trying to sell more Budweiser.
Product: Beer
Promotion: This ad promoted friends, which if you “grab a bud” also is a play on words where you grab friends
Place: The ad took place in my home, but the ad showed a beautiful horse stockade.

The next ad that shined to me was the coke a cola commercial “America the beautiful” (http://www.youtube.com/watch?v=RrvcnbSoz-c&noredirect=1). This ad struck a stronger cord with me than maybe others. I was very proud to see “America the Beautiful” song sung in many languages throughout because that is what makes up this country. We are America strong only together and once everybody realizes it doesn't matter the color of your skin or sexual preferences all it matters is we stand united then America itself will be a better place to live. This ad had coke icons throughout but not in bold in the front in your face. This ad showed many beautiful iconic places across America that many people would agree as to pretty scenery. The muli languaged song was still sung on key and I thought it was a nice recreation.

4 P’s for this ad;
Price: The price of a coke
Product: Soda
Promotion: Loving America? Also consuming coke
Place: This ad showed many places throughout America

The last ad that really stuck out to me was “Wings” by Volkswagen (http://www.youtube.com/watch?v=ns-p0BdUB5o&noredirect=1). This commercial made me laugh or at least smile. When my friends and I were over talking about stuff and joking we referenced this commercial the most throughout the night. I really enjoy driving Volkswagens, 2 of my friends that were over have Volkswagen's to this was an ad for a butterfly (me). The ad itself was pretty funny where this man is driving his daughter and he is proud his car reached 100,000 miles. She does the typical teenager “so what” and he promptly says well every time a VW reaches 100,000 miles a German engineer gets his wings. Then it shows some factory where these people start randomly sprouting wings, in odd and funny places.

4 P’s of this ad;
Price: A new OR Used VW
Product: A car
Promotion: Helping get a VW to 100,000 meaning keep your car longer
Place: It only showed a random street and a factory.